programs
ado campaign

Entrelec Inc. located in Irving, TX
The US distributor arm for a French Based Manufacturer, located in Lyon, France, and now A Member of the ABB Group

Entrelec offers over 10,000 high quality connection and control products. Their products are sold to OEM and end manufacturers in the ……..

The ADO, IDC, Terminal Block is their innovative answer for fast wire connection technology. Entrelec and Technell decided to position this product’s technology as the Best and Fastest connection terminal block available on the market. Full page and tabloid advertisments were placed in trade publications directed at design engineers, 1/2 page ad was created to attract specific markets using the products’ corrosion proof feature, an animated CD-ROM was created for distribution at trade shows and in direct mail, and the product was featured on the company web site.

The results of this campaign brought………….

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print
catalog
internet
new media